We sat down with Chelsea Castle, Director of Content Marketing at Chili Piper, to talk about how the content team works at Chili Piper, how they plan content, and how they measure performance and impact. We also talked about how content marketers can leverage journalism best practices to create better content, the recent Chili Piper social campaign on Linkedin, and how marketing advice is not one-size-fits-all.
In episode 38, we chatted with Jonathan Bland of Omni Lab for his expertise within the paid marketing space - particularly its place as...
We sat down with Melanie Deziel, Author, Speaker & Chief Content Officer at Storyfuel, to talk about how storytelling makes content marketing better, native...
We're back for the third season of the Content That Grows Podcast!This season will be packed with topics centered around "distribution & repurposing."A few...