On this week's episode of Content That Grows, Nate is joined by Alli Tunell, Director of Strategy at Sweet Fish, who talked about her approach to modernizing the content playbook.
In this episode, Alli shares why she believes there is a genuine desire for a change from the old content playbooks, how the team at Sweet Fish uses a podcast-forward approach to lay out the overall content strategy, and how to approach podcast experimentation.
Key moments in the conversation:
5:50 - What's causing people to adapt their content playbooks
9:00 - Talking trend predictions
11:00 - Pushing companies to go beyond the basic interview podcast
13:20 - Approaching podcast experimentation
25:45 - Stop letting AI create your ToFu content
We're back for the third season of the Content That Grows Podcast!This season will be packed with topics centered around "distribution & repurposing."A few...
In episode 20, Nate and Kevin explore who owns the actual responsibility for ensuring that created content is distributed. They cover a range of...
In this episode, Nate and Derek chat about leveraging your investment in SEO to help promote and drive traffic into your content assets that...