In this episode, Nate Turner and Ryan Sargent discuss how to get the most out of a research report. They define a research report as a long-form written piece of content based on original data, such as first-party data or data collected through surveys. They highlight the benefits of research reports, including the ability to add something unique to the conversation, establish brand authority, and drive backlinks.
01:08 Defining a Research Report
07:36 Planning and Structuring a Research Report
13:32 Distribution Strategies for Research Reports
24:29 Repurposing Research Reports
30:35 Long-Term Impact of Research Reports
In episode 21, Nate and Derek focus on Twitter as a content distribution channel.In this episode, they explore the quirks worth noting before you...
Nate and Kevin are back for episode 23 of the Content that Grows to talk about how teams can measure the effectiveness of their...
Welcome back to the Content That Grows. This week, Nate Turner is talking with Jess Cook from LASSO about the power of narratives within...