How to Get the Most Out of a Research Report

Episode 60 May 07, 2024 00:31:41
How to Get the Most Out of a Research Report
Content That Grows
How to Get the Most Out of a Research Report

May 07 2024 | 00:31:41

/

Show Notes

In this episode, Nate Turner and Ryan Sargent discuss how to get the most out of a research report. They define a research report as a long-form written piece of content based on original data, such as first-party data or data collected through surveys. They highlight the benefits of research reports, including the ability to add something unique to the conversation, establish brand authority, and drive backlinks.

 

01:08 Defining a Research Report

07:36 Planning and Structuring a Research Report

13:32 Distribution Strategies for Research Reports

24:29 Repurposing Research Reports

30:35 Long-Term Impact of Research Reports

Other Episodes

Episode 29

March 14, 2023 00:28:29
Episode Cover

Using Templates to Scale Content Production

In episode 29, Nate and Derek discuss the role templates can play in helping scale content production for SaaS companies.They talk about everything from...

Listen

Episode 53

December 05, 2023 00:35:43
Episode Cover

Audience-First Strategies & Company Evangelists Feat. Ramli John

Welcome back to this week's episode of the Content That Grows. Nate was joined in the studio by Ramli John of Appcues to discuss...

Listen

Episode 63

May 28, 2024 00:33:13
Episode Cover

Content Strategy for SMB vs Mid-Market and Enterprise

In this conversation, Nate and Ben discuss the differences in content strategy between SMB and mid-market/enterprise companies. Ben shares his experience transitioning from a...

Listen