This week we're joined by Andrew Capland, founder of Delivering Value, where he provides 1:1 career coaching to Heads of Growth and advises B2B SaaS teams on product-led growth.
In this episode, Nate and Andrew cover everything from interactive product demos to effective content types they've experienced working with PLG SaaS companies.
Key moments in the conversation:
We sat down with Amy Lecza, Director of Content Marketing at G2, to talk about how G2 runs its content operation, shifting from high-quantity...
We sat down with Erin Balsa, Marketing Director for The Predictive Index to talk about building content teams, how to use proprietary data to...
Nate and Amanda Natividad (Sparktoro) jumped into a conversation about the ever-popular topic of "high-quality content."From deciding what content marketing opportunities to pursue as...