Scaling Content Operations w/ John Bonini

Episode 4 November 30, 2021 00:50:26
Scaling Content Operations w/ John Bonini
Content That Grows
Scaling Content Operations w/ John Bonini

Nov 30 2021 | 00:50:26

/

Show Notes

We sat down with John Bonini, Director of Marketing at Databox, to talk about prioritization during the early days of your content program, how they have approached attribution & strategy as they grew, scaling content operations, content formats, and his community, Some Good Content.

Other Episodes

Episode 65

June 18, 2024 00:31:23
Episode Cover

How to Establish an Editorial Process That Gets Consistent Results

In this episode, Nate and Ryan discuss how to establish an editorial process that gets consistent results. They emphasize the importance of focusing on...

Listen

Episode 34

April 18, 2023 00:33:40
Episode Cover

Running SaaS Content Marketing Solo Feat. Eric Doty

In this week's episode, we welcome Eric Doty of Dock onto the show to talk about his experience being the solo content marketer at...

Listen

Episode 70

August 27, 2024 00:31:11
Episode Cover

The Importance of the Relationship Between Product and Marketing Teams at a PLG Company

In this episode, Nate Turner and Darren Chait discuss the power of a strong relationship between product and marketing in product-led growth (PLG) companies....

Listen