Prioritizing Quality Content w/ Amy Lecza

Episode 5 December 14, 2021 00:37:15
Prioritizing Quality Content w/ Amy Lecza
Content That Grows
Prioritizing Quality Content w/ Amy Lecza

Dec 14 2021 | 00:37:15

/

Show Notes

We sat down with Amy Lecza, Director of Content Marketing at G2, to talk about how G2 runs its content operation, shifting from high-quantity to high-quality, the importance of specialization on your team, and more.

Other Episodes

Episode 54

December 12, 2023 00:28:52
Episode Cover

Bringing podcasts into 2024's content playbook feat. Alli Tunell

On this week's episode of Content That Grows, Nate is joined by Alli Tunell, Director of Strategy at Sweet Fish, who talked about her...

Listen

Episode 11

April 26, 2022 00:35:07
Episode Cover

Finding Your ICP to Build Better Content

Kevin and Nate sat down to talk about Ideal Customer Profiles (ICPs) as they relate to their significance in content marketing. This episode is...

Listen

Episode 51

February 06, 2024 00:19:17
Episode Cover

Key ingredients in a high-impact content brief

In this episode, Nate Turner and Ryan Sargent discuss the importance of content briefs in creating quality content. They explain that content briefs provide...

Listen