This week marks the 50th episode of the Content That Grows. In it, Kevin and Derek are discussing a topic that's still a moving target: Google's SGE.
In this episode, the two of them discuss what it is, what's changed since Google first announced SGE, and how teams can best prepare for its launch.
Key moments in the conversation:
Kevin and Nate sat down to talk about Ideal Customer Profiles (ICPs) as they relate to their significance in content marketing. This episode is...
This week we're joined by Andrew Capland, founder of Delivering Value, where he provides 1:1 career coaching to Heads of Growth and advises B2B...
We sat down with Melanie Deziel, Author, Speaker & Chief Content Officer at Storyfuel, to talk about how storytelling makes content marketing better, native...