Running SaaS Content Marketing Solo Feat. Eric Doty

In this week's episode, we welcome Eric Doty of Dock onto the show to talk about his experience being the solo content marketer at several of his last companies.

He shares everything from how he thinks about prioritization to the content he thinks works well at seed-stage startups. Tune in to learn more!

Key moments in the conversation:

• 1:20 - Common themes as a solo content marketer at several companies
• 3:10 - Approaching prioritization as a solo marketer
• 13:00 - Content that works for seed-stage startups
• 19:10 - Building content allies within your organization
• 27:20 - How Dock defines success for Eric & the marketing motion